Defining Duke Ultimate, Episode 97 | Xbox Game Prices Go Up - Are You Down? (Patreon)

Xbox has officially joined the ranks of 2K, Sony, and Ubisoft where they have announced they will be releasing their first party studio titles at $69.99. Many have awaited the moment Xbox dropped their "nice guy act," but is this truly it with Game Pass and console prices remaining firm? While Matty and Cog get into the nitty-gritty on $70 games, Xbox has much to consider with their pricing scheme moving forward. For example, their plethora of live service games and how they do (or don't) price games akin to Sea Of Thieves or Contraband moving forward. There is also the price ceiling raising meaning the possibility of passion projects like Grounded/Pentiment see their floor raise as their perceived price still looks appetizing compared to $70 and we'd be none the wiser. There is also the conspiracy theory of how Xbox ultimately benefits from this thanks to Game Pass existing. Indeed, there are many angles to tackle for this one, but all of them go "up."