The future of this channel/plans for 2022. (Patreon)

This is a long one, so I hope you give a read at least in knowing where I'm going for my channel next year.

so, 2021 is a huge wild ride for me. achieving the highest viewed video within a month, to getting screwed by tax. 

so whats going on?

around mid of 2021, youtube announced a new policy that all non-US content creators under them, will face a 30% tax to their earnings from US-audience.

different countries have some kind of tax exemption with the US to reduce that 30% tax, but for singapore, we take the full blunt force of the 30%

So this tax has been implemented on the month of July, which, was the month where I hit the biggest ad-revenue earnings I've ever made. and the tax was pretty brutal. around 3k+ of earnings taken away as tax from US-audience.

and here comes the part I dread most. the last 5months, the tax I got, is pushing my animation projects into big gamble. For the year 2021, I decide to slow down my focus on making Monster Hunter videos and try to push for more other animations that I want to do, but due to this shift in content topic, it has sort of slowly reduce my viewership rate as the months progress. sure, I got lucky with some but overall, the views are lower than last year due to the different animation topics I did.

so, this is something I experience for other years, but, the difference is that, my earnings are not affected by the tax policy and I can still take it all in with not much negative effects. But, due to this new tax policy, the animation's sucess starts to go into more higher stakes, in order to just "earn enough" to overcome the taxing of my earnings. This effect start to snowball more and more until when October, I got my big burnt from my Deltarune alien parody skit, where I time sink/rush it for 3 weeks, but it never got the expected views I was hoping, and it has affect all my animation plans I've planned and sort of killed morale and motivation.

cause of that failure, I kinda throw the plan to finish the MHLOG skit and opt for doing more short and quick animation skits I can finish fast, and thus, why November I suddenly can throw out 10 videos just to see what kind of earnings I can make in this uncertain period. Also, November is the month where I've start to feel the full effects of my fragmented subscribers just showing no interest in most animations I've done and reducing their overall views in general.

so this has been my content creation journey for 2021. Cause of the tax, I may have to soon change up my productions in 2022, as I cannot invest in anymore "time-intensive" and "production budget intensive" projects as its now a potential risk in "gambling my time" into every animation I make and if I fail, I get burnt for the wasted time, get less earnings and then getting tax again. 

so from 2022 onwards, I will have to tighten my budget to take a more bigger cut for myself to buffer back the tax from my earnings. Unless I get more support and pledges from new comers, cause I've not gotten any new patrons much for the last 5months, I'm also anticipating a drop off of you folks to stop the support(Thankyou for what you can contribute) which means will change the projects I can afford to do and so on.

I still don't know if my channel can recover from my "Fragmented subscribers" and if the month of November is an "abnormally" in the system, but, if the months ahead are like how November plays out or worst, its going to push my limits on what I can afford to do or not do. I may end up no choice but to do short-form animations that I don't need external help just to save up on budget etc.

so, theres still December for me to see how my channel develops, but if its the same for November, then its going to be a warning indicator things will be going downhill from 2022 onwards.

2022 is going to be my drop, as the past 4years of running my channel, it has been on a upward sucess trend, so I think, I've hit my peak for 2021, and 2022 will be my first time to take a hit in my "success" but hey, everyone has to fall/stumble to learn again and get back up, and I'm lucky that I'm able to anticipate my stumble/fall to prepare for it too.

So... for you patrons, who decide to stick with me for 2022, I'm very grateful and I've to ground myself back on how privilege I am with you guys backing me and to steer me on the proper mind-set to not go astray away in this journey. I thankyou for your support, thankyou if you're deciding to leave, and thankyou for sticking up to this point.

I will adapt and weather through this fall next year. will you be on this journey with me?


Thanks for reading. if you got further questions to ask, feel free to DM me or leave a comment.
NCH.