All Out update (Patreon)
Content
AEW Presents 'ALL OUT'
Sun • Sep 04 • 6:00 PM
NOW Arena, Hoffman Estates, IL
Available Tickets (on single ticket event page) => 34 (all "Official Platinum" seats)
Available Combo Package Tickets => 2,346
Current Setup/Capacity => 8,712
Tickets Distributed => 6,332
There's been a shift in strategy for this year's All Out. Instead of listing the overwhelming majority of their tickets in the All Out single event ticket page, a good chunk of tickets went to the combo tickets package page. The single event ticket page sold out very quick. Roughly 4,900 tickets were available there (some held back for tomorrow but they'll sell out instantly). I haven't been able to confirm but I believe scalpers jumped on these (not all of them or close to all but a healthy percentage) based off the stories I've heard so far from ticket buyers and how quick they went.
Roughly 3,700 tickets were reserved for the 3 event combo ticket package. 2,346 of those still remain so it was far from an instant sell out and we'll see how things go tomorrow for the general public sale. The few tickets held back for the individual event will sell instantaneously but how will these combo tickets do?
It's an interesting strategy as it puts less pressure on AEW to sell tickets for Dynamite and Rampage and more on the ticket buyer who really wants to go to All Out but can't make it in for either television show. They either have to eat the cost of the ticket or try to sell those individual shows. The price of a seat at All Out in a combo ticket page in the 100s is around $225 which is pretty fair if you compare it to other big pay per views. And you get 2 other shows included but the reality is many people are traveling in just for this show and won't be able to attend those 2 other shows.
People questioned the decision to use the NOW Arena again when they could likely sell out a much bigger venue in a location they haven't been yet (like Toronto). Besides Tony Khan being a big fan of tradition and using this building/city every year for All Out, the cost to rent this building is definitely a factor. It is much cheaper than a building like the United Center and they get it for 2 other television shows where they won't have to load their production in multiple times.
I took a quick look at how Dynamite and Rampage were doing for their individual event pages and Rampage has 2,245 tickets available and Dynamite was at 1,975 tickets left. More on those events soon.
Here is a look at the combo tickets left:
This screenshot below is what was available at the start of the All Out individual event sale (you can kind of figure out which seats were held back for tomorrow based off this):