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'1950 Chevrolet assembly line footage... early 1950s family in car driving on country road, cute little girl in front seat... Americana: 1950 Chevrolet stops at roadside restaurant ("Western Bar-B-Q", "Cheeseburgers" signs on restaurant), man gets out of car. Highway road

tests: shock absorbers, brakes, slamming doors, etc... group of six men flip over a Chevrolet that has overturned...and the car is driven away'


Originally a public domain film from the Library of Congress Prelinger Archives, slightly cropped to remove uneven edges, with the aspect ratio corrected, and one-pass brightness-contrast-color correction & mild video noise reduction applied.

The soundtrack was also processed with volume normalization, noise reduction, clipping reduction, and/or equalization (the resulting sound, though not perfect, is far less noisy than the original).


https://en.wikipedia.org/wiki/Fisher_Body

Wikipedia license: http://creativecommons.org/licenses/by-sa/3.0/


Fisher Body was an automobile coachbuilder founded by the Fisher brothers in 1908 in Detroit, Michigan; it had been a division of General Motors for many years, but in 1984 was dissolved to form other General Motors divisions. Fisher & Company (originally Alloy Metal Products) continues to use the name. The name and its iconic "Body by Fisher" logo were well known to the public, as General Motors vehicles displayed a "Body by Fisher" emblem on their door sill plates until the mid-1990s...


History


In 1904 and 1905, the two eldest brothers, Fred and Charles, came to Detroit where their uncle Albert Fisher had established Standard Wagon Works during the latter part of the 1880s. The brothers found work at the C. R. Wilson Company, a manufacturer of horse-drawn carriage bodies that was beginning to make bodies for the automobile manufacturers. With financing from their uncle, on July 22, 1908, Fred and Charles Fisher established the Fisher Body Company. Their uncle soon wanted out and the brothers obtained the needed funds from Detroit businessman Louis Mendelssohn who became a shareholder and director. Within a short period of time, Charles and Fred Fisher brought their five younger brothers into the business.


Prior to forming the company, Fred Fisher had built the body of the Cadillac Osceola at the C. R. Wilson Company. Starting in 1910, Fisher became the supplier of all closed bodies for Cadillac, and also built for Buick.


In the early years of the company, the Fisher Brothers had to develop new body designs because the "horseless carriage" bodies did not have the strength to withstand the vibration of the new motorcars. By 1913, the Fisher Body Company had the capacity to produce 100,000 cars per year and customers included: Ford, Krit, Chalmers, Cadillac, and Studebaker. Highly successful, they expanded into Canada, setting up a plant in Walkerville, Ontario, and by 1914 their operations had grown to become the world's largest manufacturer of auto bodies. One reason for their success was the development of interchangeable wooden body parts that did not require hand-fitting, as was the case in the construction of carriages. This required the design of new precision woodworking tools.


The Fisher Body and Buick chassis were built in Saint John, New Brunswick, Canada, in the 1920s...


In 1916, the company became the Fisher Body Corporation. Its capacity was 370,000 bodies per year and its customers included Abbot, Buick, Cadillac, Chalmers, Chandler, Chevrolet, Church-Field, Elmore, EMF, Ford, Herreshoff, Hudson, Krit, Oldsmobile, Packard, Regal, and Studebaker.


The company constructed the now-abandoned Albert Kahn-designed Fisher Body Plant 21, on Piquette Street, in Detroit, in 1919. The building is now part of the Piquette Avenue Industrial Historic District. At the time, the company had more than 40 buildings encompassing 3,700,000 square feet (344,000 m²) of floor space...


In a 1919 deal put together by president William C. Durant, General Motors bought 60% of the company...

Files

1950 Chevy Body by Fisher "1950 Chevrolet: The Inside Story" General Motors

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