Robert Burns Cigar Commercial ~ 1955 General Cigar Company (Patreon)

more at http://quickfound.net/

'A man with a rake and a little boy on an ocean shore. Close-up of a man putting a cigar band on a child's finger. Tobacco leaves hanging to dry on a pole.'

Originally a public domain film from the Library of Congress Prelinger Archives, slightly cropped to remove uneven edges, with the aspect ratio corrected, and one-pass brightness-contrast-color correction & mild video noise reduction applied.

The soundtrack was also processed with volume normalization, noise reduction, clipping reduction, and/or equalization (the resulting sound, though not perfect, is far less noisy than the original).

https://en.wikipedia.org/wiki/General_Cigar_Company

Wikipedia license: http://creativecommons.org/licenses/by-sa/3.0/

General Cigar Company is the largest manufacturers of premium cigars in the world. It is a subsidiary of Scandinavian Tobacco Group with North American headquarters located in Richmond, Virginia...

Company history

In 1961 General Cigar, which was profitably selling about $30 million worth of cigars annually, was purchased for approximately $25 million by a group of investors headed by Edgar M. Cullman (brother of then Philip Morris Company CEO Joseph Cullman), a fourth generation American in the tobacco industry.

Later in the 1960s, Culbro and General Cigar acquired Gradiaz Annis, maker of Gold Label cigars and the Temple Hall factory that owned the Macanudo brand name, ushering in a turn towards hand-rolled premium cigars. Macanudo, a small label made in limited quantities for the market in the United Kingdom, was seen as the principal vehicle for growth in the premium cigar category. A careful effort was made to reblend the product for the large American marketplace (then and now subject to a ban on Cuban tobacco, the industry's gold standard) using select binder and filler from the Dominican Republic, Jamaica, and Mexico and Connecticut shade-grown wrapper. Mass advertising was conducted in support of the brand, which by the early 1990s had grown into the best selling premium cigar label in the United States.

In 1978 General registered a U.S. trademark on the brand name "Cohiba", thereby obtaining the right to use the name of that premium Cuban cigar in the American market without any connection to or content provided by its Cuban maker. Protracted legal wrangling followed, resolved when the U. S. Supreme Court denied the petition of the Cuban tobacco marketing agency, Cubatabaco, in 2006. General Cigar's Cohiba cigars bear a disclaimer stating that they are not affiliated in any way with the Cuban Cohiba brand.

From 1978 General Cigar has also produced the Cuban tobacco free Partagas and Bolivar cigar brands for the American market in competition with Cuban brands of the same name. Initial production of Partagas was conducted in Jamaica, but the following year production moved to a modern 70,000-square-foot (6,500 m2) factory in Santiago, Dominican Republic.

A similar trade dress to the Cuban product has been used by General Cigar for its competing version of the Partagás brand, employing a red-and-gold band scheme, save with the word "Habana" replaced by the date "1845" on the packaging.

In 1997, General Cigar acquired Villazon, a company marketing non-Cuban versions of the leading Cuban cigar brands Punch and Hoyo de Monterrey.

In 2005, Swedish Match acquired General Cigar. In 2010, Swedish Match merged its premium cigars into Scandinavian Tobacco Group.

In 2016, Swedish Match sold its shares of General Cigar back to STG.

https://www.cigar.com/p/robert-burns-cigars/1492487/

Produced by General Cigar Company, Robert Burns was a very popular Clear Havana cigar from the 1930s through the 1960s. This long cigar utilized 100% Havana filler imported from Cuba, and wrappers from either Cuba or Sumatra. Clear Havana cigars during this period were produced in large quantities every year in New York, Florida, and Pennsylvannia...

https://en.wikipedia.org/wiki/Robert_Burns

Robert Burns (25 January 1759 – 21 July 1796), also known familiarly as Rabbie Burns, the National Bard, Bard of Ayrshire and the Ploughman Poet and various other names and epithets, was a Scottish poet and lyricist...